Mobile Marketing Specialist
Responsibilities include:
- Develop reporting dashboard and report on key KPI’s
- Break the mold of traditional marketing thinking and go out of the box with different campaign ideas
- Developing, identifying and managing comprehensive mobile marketing campaigns that drive mobile app adoption, improve the customer experience and identify mobile consumer optimization opportunities
- Help execute push notification and in app messaging strategy to maximize customer retention and app usage.
- Translate ideas to actionable items that deliver business results
- Identify industry trends and insights
- Identify and scale paid acquisition channels that yield the best ROI
- Manage ad platforms including media buys
- Optimize and improve app push notification campaign performance by evaluating key trends, reporting metrics, and comparing metrics to benchmark results.
- Maintain app experience for multiple segments of customers
- Drive set up of all app launches, including marketing campaigns and promotions
- Ensure proper app functionality
- Proficiency in various digital tools (Google Analytics, Google ads, Social media ads, Fabric, Firebase, in app messaging tools, mobile marketing attribution, etc.)
- Track competitor landscape and industry developments to provide the team with expert advice in delivering a best in class mobile app experience that meets customers needs
Experience/Skill Requirements:
- 3+ years of experience in digital marketing, preferably mobile app marketing
- Strong understanding of mobile space, including trends and key players
- Ability to juggle multiple projects and priorities in a fast paced environment
- Must be agile, able to think strategically and willing to diving in to help with execution
- Team player and able to communicate and coordinate cross functionally
- Strong attention to detail and problem solving skills
Benefits Of Joining Aragil Online Marketing team
- Collaborative work environment and positive culture
- Daily impact on one of the fastest growing Marketing Agencies that is revolutionizing Digital Marketing
- International & very exciting projects
- Competitive Salary
All interested candidates are kindly requested to submit their CVs & Cover letters by e-mail to info@aragil.com
The company is grateful to all interested applicants; please specify the subject line of your email as “Application for Mobile Marketing Specialist”